Stormtech to dress ARC in 2024

The Bosch Motorsport Australia Rally Championship is pleased to announce Stormtech as its official apparel partner for 2024.

A leading provider of first-class outerwear and workwear, Stormtech will be providing all ARC staff and on air talent with uniforms this season, ensuring they are equipped with high-quality clothing to comfortably face all forms of weather conditions.

Founded in 1977 by Blake Annable in Western Canada, Stormtech began as a sports accessory company before eventually evolving into a world-renowned apparel brand focused on delivering premium quality products that stand up to the elements – rain, hail, or shine.

The new gear was on show during the recent Techworkz Automotive Rally of Canberra season opener earlier this month.

The partnership between Stormtech and ARC emphasises the former’s commitment to providing maximum protection and comfort in all weather conditions, and Stormtech’s Ben Finney was thrilled with the deal.

“We’re excited to partner with the Australian Rally Championship as an extension of our love for Australian motorsport,” Finney said.

“Stormtech provides premium outerwear and workwear that performs in any environment, anywhere, which is a perfect fit for the ARC team who bring the Rally Championship around the country in varied environments and weather.

Motorsport Australia CEO Sunil Vohra echoed Finney’s comments and was pleased to have the company join the ARC family.

“We are delighted to welcome Stormtech on board as the official apparel partner for the 2024 season of Bosch Motorsport Australia Rally Championship,” Vohra said.

“The quality of the clothing available at Stormtech is extremely high, which perfectly aligns to the ARC’s commitment of delivering a world class experience to crews and fans alike.”

Entries are currently being accepted for next month’s Forest Rally in Western Australia. Interested competitors can register a place via the Motorsport Australia Member Portal.

The Forest Rally takes place in and around the forests of Nannup and Bunbury on 17-19 May.