Next year’s Australian Rally Championship (ARC) will take on a new look to reflect a renewed approach to the running of Australia’s premier rally Championship in 2025.
A new logo for the Championship can now be revealed, with the striking new brand enjoying a facelift ahead of a new operating structure next season.
To be managed by Innate Event Group, the 2025 ARC will feature six standout events across Australia, with new innovations driving both the spectator and competitor experience throughout the year. In the new joint venture model, Motorsport Australia will be a key partner and continue to provide support to the events in its role as the governing body.
Thanks to the new structure, rally fans can expect improved coverage of events across ARC digital media platforms along with more live on stage coverage, plus even more innovation at events with IEG working closely with each of the rally event organisers to further enhance the solid offering already in place.
IEG Director & ARC Championship Manager Adrian Coppin said the new look for the ARC would help enhance the momentum already building for the 2025 season.
“The level of interest in the ARC in 2025 is at an all-time high and we’re buoyed by the support we’ve received for this new-look and new approach to rallying in Australia,” Coppin said.
“This new logo is symbolic of the new direction the ARC is heading in from 2025 onwards and the sleek look highlights the modern approach we’ll take to running this Championship both for the fans and the competitors who make this Championship possible.
“We can’t wait to get the 2025 season started and look forward to working with the event organisers closely in the lead up to the season opener in Canberra in March.”
Motorsport Australia CEO Sunil Vohra said he was pleased to be working with IEG to grow the ARC in the years ahead.
“The ARC has accomplished remarkable growth to date, and with a fresh new focus on growth and innovation, we are proud to support a new structure equipped to deliver continued success in the future.” Sunil Vohra said.
“The joint venture with Innate Event Group reflects Motorsport Australia’s commitment to supporting the development of rally in Australia, by partnering with the proven specialists in this space.”
2025 Australian Rally Championship Calendar:
1: Rally of Canberra (ACT) – 21-23 March
2: Forest Rally (WA) – 23-25 May
3: Rally Queensland (QLD) – 4-6 July
4: Gippsland Rally (VIC) – 22-24 August
5: Adelaide Hills Rally (SA) – 3-5 October
6: Rally Tasmania (TAS) – 7-9 November
